CHAMPIONING SUSTAINABILITY IN SPORTS & EVENTS
At 3R, we help sports and events organizations realize the business value of sustainability. Our team has practical experience in advising teams across NFL, NBA, MLB, MLS, F1, IndyCar, and NASCAR.
The Value of Sports & Entertainment Sustainability
Reduce Operating Expenses
Increase Revenue
Meets the Needs of a New Generation of Fans/Attendees
Improve Operational Efficiencies
Attract New Partnerships
Partner with 3R’s Experts
3R delivers full-service sustainability solutions to our sports and event clients, and our team of experts creates an engaging environment where all stakeholders can thrive.
We help sports venues and teams integrate organizational efficiencies into their existing operations to maximize business value and minimize resource use. We recognize the importance of community inclusion and healthy environments for all eventgoers, which is why these groups are considered key stakeholders in the work that we do.
OUR SUPPORT
We pride ourselves on teamwork and driving positive change through sustainable business strategies.
The 3R team comprises experts in built environment, sustainability strategy and planning, management systems, reporting, and more. This makes us uniquely positioned to meet the full needs of sports and event organizations. Here’s how we can help:
Sustainability Strategy & Planning
- Materiality Assessment
- Customer, Peer, Partner Benchmarking
- Strategic Planning
- Sustainable Event Management (ISO 20121)
Sustainability Reporting & Communication
- Sustainability & Impact Reporting
- Stakeholder Communication Strategies
Management Systems & Certification Support
- ISO 20121, FIA Environmental Accreditation, EcoVadis
- LEED, TRUE, WELL certification
- Readiness Assessment & Third-Party Validation
Energy & Decarbonization Planning
- GHG Inventories (Scope 1-3)
- Energy Modeling & Renewable Energy Feasibility Study
- Decarbonization Planning
- Climate Risk Assessment
Waste & Resource Management
- Waste Reduction Strategies & Management Planning
SUCCESS STORIES
Leading the Way in Sports Sustainability: GSA Playbooks
3R’s energy, climate, built environment, and strategy experts work closely with the team at the Green Sports Alliance (GSA) to develop Playbooks—open-source guides to sustainable practices for sports and entertainment venues. 3R contributed to the creation of:
- Ready to Play Playbook
- Energy Decarbonization Playbook
- and more Playbooks to come in 2025!
At the forefront of sports & event sustainability trends, discussions, and news
We’re regular attendees at industry-leading events, where we actively share ideas, exchange insights, and connect with like-minded leaders driving meaningful change. Connect with us at:
GSA Play to Zero Partner
3R is a Green Sports Alliance (GSA) Play to Zero Partner, supporting progress towards a net zero energy, water, and waste sports and entertainment industry.
3R and GSA have a shared mission to help venues, leagues, teams, universities, and events drive positive change through sustainable business strategies. That is why 3R, working at the intersection of ESG, climate, building performance, and reporting, offers services to help GSA members realize the value of sustainability across their organization and assets.